Small Business Stories from New York Times:
 
The Ethicist: Two Cents, Too Late
1/23/2015 9:30 AM
The sound-financial-advice edition....Read More
 
On Twitter, Best Advertising Practices Include Narrow Targets, Videos and Brevity
1/21/2015 12:46 PM
Small-business owners discuss the tactics that work on the social media network’s advertising platform....Read More
 
Small Business: Rethinking the Nail Salon by Glancing at the Starbucks Model
1/14/2015 9:45 AM
MiniLuxe, applying best practices from other industries, has eight locations in the Boston area and is preparing to expand nationally....Read More
 
Small Business: An Online Jeweler Creates Links With Brick-and-Mortar Shops
1/7/2015 9:31 AM
The Ritani jewelry company has developed partnerships with the stores it supplies, in the latest example of melding online and in-store advantages....Read More
 
After a Spa Day, Looking Years Younger (O.K., They’re Only 7)
1/2/2015 7:04 PM
The spa industry is going way beyond mother-daughter manicures to offer a range of massages, facials and other treatments for young girls (and sometimes boys)....Read More
 
Conversations: A Reversal for InDinero, a Once-Struggling Accounting Software Start-Up
12/31/2014 9:21 AM
In 2012, InDinero had spent nearly all of the $1.2 million it had raised from investors. Today, it has just under $3 million in annual sales....Read More
 
Small-Business Guide: Retailers Try Offering Expertise Online Along With Products
12/24/2014 9:18 AM
In order to gain the attention of search engines, companies are turning to “content marketing” like blog posts on relevant subjects, but the benefits are hard to pin down....Read More
 
You’re the Boss Blog: So Long, From You’re the Boss
12/23/2014 6:20 AM
After five years, this is the final post on You’re the Boss. As a parting gift, we offer some highlights from another year spent in the trenches, where we all continued to make mistakes and learn lessons....Read More
 
You’re the Boss Blog: Rethinking the Relationship Between Bosses and Employees
12/22/2014 10:00 AM
I now have 110 employees, many of whom have been with me for more than 15 years — with an average tenure of nine years. But are they my friends?...Read More
 
You’re the Boss Blog: Is This Any Way to Pick a Company Health Insurance Plan?
12/22/2014 6:01 AM
I printed very large blow-ups of these grids, and they covered a table 15 feet by 5 feet — a huge mess, but at least I could walk around the table and see all of the details in one place....Read More



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